Sunday Times (Sri Lanka)

Rootcode Studio launched to make Sri Lanka a great design destinatio­n

-

Sri Lanka is an emerging destinatio­n for its world-class software and engineerin­g capabiliti­es but complement­ing this has been its hidden knack for design, and in bringing this talent to a global stage Rootcode Labs, a leading software product engineerin­g company recently launched its newest subsidiary, Rootcode Studio.

As one of Sri Lanka’s first premium design studios, Rootcode Studio is on quest to help businesses realise the power of great design in transformi­ng their brands and ideas. Rootcode has helped many businesses with mobile and web applicatio­ns, AI solutions, scalable Minimum Viable Products (MVPs), designing products and prototypin­g, and auditing quality of software. Its diverse team of UI/ UX designers, product designers, design consultant­s, strategist­s and creatives will take on every project by challengin­g convention­al thinking in terms of strategy and execution to ensure the ideal product that exceeds all possible expectatio­ns. Its services will include UI/UX Design that are bespoke, user-centric experience-based, customised on the brand style of the client, UX Audit to evaluate and upgrade existing products through its immense expertise in this area, UX Research which involves systematic and scientific study methods in recognizin­g the mindsets and pain points of the product’s end-users.

The Rootcode Studio Design Process (3i’s) firstly involves Immerse; to gain an effectual end-user perspectiv­e, secondly Ideate; taking a direction and onboarding the team to further explore and clarify pain points, and thirdly; Innovate; to provide a range of solutions from multiple perspectiv­es.

 ?? ??

Newspapers in English

Newspapers from Sri Lanka