Chokolaate Mother Daughter Fashion Designer Contest is back!

Colombo, Tuesday 01st February 2022: The highly anticipated Chokolaate Mother Daughter Fashion Designer Contest is back for its 12th consecutive year! Applications are now open and prospective designers can apply via the official Chokolaate website www.chokolaate. net

Chokolaate MDFD as its’ fondly known provides a platform for young designers to showcase their talents by creating casual, sports and evening wear ensembles for a mother and daughter. The highlight of the show is that the designs are modeled by real mother-daughter duos who will be choreographed by Rozanne Diaz. The grand finale will be executed under the watchful and vibrant eyes of Creative Director Dinesh Chandrasena.

“MDFD has always been a much anticipated fashion designer contest for those who are in the fashion industry and for those who aim to be a part of it in the future. As a youth organisation, Chokolaate aims to give youth opportunities to participate in such shows where some of the crème de la crème of Colombo is present as well as some of the most popular Sri Lankan celebrities”, said Chokolaate’s Founder and Managing Editor Michelle Gunasekara.

Applications close on February 28th 2022 and short-listed candidates will be interviewed by an expert panel from the fashion industry to select the finalists. The grand finale is scheduled to be held in May 2022 and will also be live streamed via Chokolaate’s social media platforms.

“Despite the challenges and restrictions with COVID-19 last year, we were able to stage a successful show and look forward to a larger audience this year to cheer on our aspiring designers”, added Gunasekara optimistically.

This year’s Evening Wear segment will be sponsored by Singer Sewing Machines.

The Official Photographer for the event will be Praveen Mirando Photography while Official Hair and Make-up will be handled by Chrissy’s Salon. Sound and Lights will be handled by Cool Tempo and Videography by Avenue Pictures. Nehemiah Consultants will handle the Public Relations for the event with its Lifestyle Media Partner and Radio Partner being Pulse and Kiss FM respectively.