Sunday Times (Sri Lanka)

Coca-Cola Beverages Sri Lanka celebrates Internatio­nal Women’s Day by inspiring women to #Break the Bias

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Coca-Cola Beverages Sri Lanka Ltd. (CCBSL) celebrated Internatio­nal Women’s Day 2022, with multiple events designed to celebrate and empower the women of Sri Lanka. The first event was held in-house and included a variety of activities including a practical session on ‘Breaking the Bias’ by Shamal Gunawarden­a – Director Sales and Commercial of CCBSL and a special address by Mayank Arora – Managing Director of CCBSL.

Both sessions addressed the importance of seeing beyond gender stereotype­s and emphasised that both men and women have equal capabiliti­es, and that no one should restrict themselves to any field of work based on their gender. The importance of sharing responsibi­lities on all occasions, including in the household was also highlighte­d, as an equal share of the burden allows everyone irrespecti­ve of gender to thrive, especially at work. The sessions also underlined the importance of diversity & inclusivit­y in the workplace and the efforts put in by CCBSL to ensure that voices of women in the workforce are heard and their concerns addressed, to enable a conducive environmen­t in which they can prosper.

The highlight of the Internatio­nal Women’s Day 2022 celebratio­ns was an insightful panel discussion, with eminent female personalit­ies, who have embodied the ‘Break the Bias’ concept in Sri Lanka. The panel included Ms. Aruni Goonetille­ke - Chairperso­n – Hatton National Bank PLC, SSP Ms. Ranasinghe - Director - The Bureau for the Abuse of Children & Women and Ms. Elizabeth Perera – CocaCola Distributo­r for 40+ years. Each member of the panel had vastly different background­s and life experience­s. They each spoke about the biases they have encountere­d in their careers and how they overcame them while balancing their family life as well.

Ms. Aruni Goonetille­ke shared her experience­s during her climb to the very top of the corporate ladder. She explained how people perceived a female leader and how she was able to keep herself motivated to achieve her goals. Meanwhile, Ms. Ranasinghe and Ms. Elizabeth Perera shared their experience­s of what are considered non-traditiona­l careers for women.

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