Raja Jewellers introduces the ‘Persona’ men’s jewellery collection
Raja Jewellers, recognized as the undisputed monarch of the gold world introduces its latest men’s jewellery collection ‘Persona’ - a particular type of character that a person seems to have and that is often different from their real or private character - along with a promotion in celebration of Father’s Day. Raja Jewellers identified that there are minimal options and a gap in the Sri Lankan jewellery market for men’s jewellery collections, which is why its new ‘Persona’ collection is introduced. ‘Persona’ offers a special 15% discount on the 16th, 17th, and 18th of June in lieu of Father’s Day 2022 for AMEX, HSBC, and Sampath, as well as Dialog Club Vision and HNB Assurance Customers which will be offered within this promotion campaign.
Commenting on the latest men’s range of unique jewellery, the Managing Director of Raja Jewellers, Athula Eliyapura stated, “We are happy to introduce our new men’s jewellery collection in line with this year’s Father’s Day celebrations. Men’s jewellery has always been a niche market and we pride in becoming the first and only jewellery manufacturer to offer a distinguished men’s collection. To celebrate and honour all fathers’, we are excited to introduce the exquisitely crafted “Persona” collection. This collection of finely-crafted cufflinks, bracelets, and pendants for men opens doors to uniquely celebrate the hero in your lives. Our offerings encompass a wide spectrum of luxurious adornments, letting you discover something truly exquisite.”
Adding to Raja Jewellers’ existing collections of timeless beauty and delivering exquisite craftsmanship, the new ‘Persona’ men’s jewellery collection is aesthetically pleasing. Unparalleled in perfection these designs are incomparable among jewellers in Sri Lanka. The new designs also present a unique opportunity for Sri Lankan consumers to experience a collection that illustrates the magic of exceptionally beautiful jewellery while celebrating and honouring all fathers.