SWAZI JIVE THRIV­ING AFTER ESWA­TINI EX­O­DUS

Swazi Observer - - ENTERTAINMENT - By Setsabile Nkam­bule

We have hosted shows in places as far as Chicago, South Africa and are still in the process of do­ing more shows in the USA. It has been a won­der­ful jour­ney for us from the time we de­cided to move - Sakhile Nkam­bule

SWAZI Jive is do­ing well abroad.

Ac­cord­ing to Swazi Jive Di­rec­tor Sakhile Nkam­bule, the en­ter­tain­ment sta­ble has been do­ing well since they took the de­ci­sion to move from Eswa­tini.

The di­rec­tor said from the time they started im­ple­ment­ing their de­ci­sions of mov­ing Swazi Jive from Eswa­tini, things have been go­ing re­ally well for them.

He said in spite of the ups and downs they have en­coun­tered, they had been able to suc­cess­fully host events.

“We have hosted shows in places as far as Chicago, South Africa and are still in the process of do­ing more shows in the USA. It has been a won­der­ful jour­ney for us from the time we de­cided to move,” said the di­rec­tor.

He added that they learnt a few les­sons on their trav­els as well.

“We have dis­cov­ered that even in places like South Africa, pro­mot­ers who in­vest in big events also face sim­i­lar chal­lenges when it comes to gov­ern­ments and cor­po­rate sup­port. This has led to me con­sid­er­ing ways of keep­ing our big prop­er­ties in Eswa­tini,” said Nkam­bule.

Nkam­bule fur­ther stated that un­til artists’ ideas are pro­tected, his com­pany won’t be in a rush to come back to Eswa­tini. He did how­ever; say he was ex­cited about the new Cab­i­net.

“The new gov­ern­ment is full of prom­ise be­cause of the reg­u­la­tions they are plan­ning to bring in that would see growth of ideas like Hip­notik and youth led busi­nesses like Swazi Jive,” said the di­rec­tor. He fur­ther said Swazi Jive fans should ex­pect more tech­nol­ogy-driven in­no­va­tions like Lalela mu­sic.

“It’s a bit­ter sweet ex­pe­ri­ence for our fans lo­cally and at this point it’s a mat­ter of de­cid­ing whether we are will­ing to fight for our core fans here in Swazi­land or break into new ter­ri­to­ries which present its own set of ad­van­tage and dis­ad­van­tages” he said.

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