Bangkok Post

For casino resorts in Manila, more is better

- ARADHANA ARAVINDAN NEIL JEROME MORALES

SINGAPORE/MANILA: More than three years after opening ultra-luxe nightclub Pangaea in Singapore’s glitzy Marina Bay Sands, owner Michael Van Cleef Ault is now betting that Manila’s casinos will be able to draw rich punters and partygoers through his doors.

The founder of some of the world’s most popular luxury clubs launched two nightclubs in casino operator Melco Crown Entertainm­ent Ltd’s $1 billion-plus City of Dreams casino-resort, hoping to capitalise on rising wealth in the Philippine­s, which last year was the fastest growing Asian economy after China.

The increase in the number of wealthy Chinese gamblers fleeing Macau amid Beijing’s intensifyi­ng crackdown on corruption is also likely to work in Manila’s favour: VIPs are already frequentin­g casinos in locales such as Australia.

“We want to bring more people to Manila, make Manila more of a club destinatio­n, a destinatio­n for other things, for luxury, for clubbing and these integrated resorts will only add to that,” Ault told Reuters at the newly opened Pangaea in Manila, with its animal skin and golddipped feather decor.

Melco’s City of Dreams is the second of four integrated resorts licensed for Entertainm­ent City, Manila’s much-smaller version of the Las Vegas gaming strip. The first casino, the $1.2 billion Solaire, is seeing a pick-up in business after intensifyi­ng efforts to attract more high-rollers.

The casinos are central to the government’s aim to boost tourism and the economy, but challenges include Manila’s dilapidate­d infrastruc­ture and concerns over safety and corruption, problems that have limited foreign investment in the Philippine­s for years.

In its most recent published data, industry regulator the Philippine Amusement and Gaming Corp (Pagcor) said gross gaming revenues rose by a tenth to $2.2 billion in 2013 from a year ago, a figure dwarfed by Macau’s $45.2 billion revenues and Singapore’s $7 billion intake in the same year.

Melco’s ties to Macau junkets, the businesses that connect wealthy punters to casinos, and high-rollers could encourage its existing Chinese VIP clientele to visit Manila, analysts say.

But Manila’s main attraction f or casino operators is its thriving local gambling market.

The regulator expects gross gaming revenues in the Philippine­s to rise to $6-$7 billion by 2020, when all four casino-resorts open.

“Ultimately, what will underpin this property, is really first and foremost the domestic market and people who are already coming here,” Melco Crown cochairman Lawrence Ho told reporters at the casino’s opening ceremony.

The Philippine­s relies on Chinese VIPs for about 30% of its gaming revenues, compared to over 70% in Macau, brokerage Macquarie says.

Entertainm­ent City has two other casino licensees — Japan’s Universal Entertainm­ent Corp, which is opening a $2 billion casino-resort in 2016, as well as Alliance Global Group Inc and Genting Hong Kong Ltd, partners in casino-hotel firm Travellers Internatio­nal Hotel Group Inc that will start operations in 2018.

More casino openings will encourage more visitors to the area, and attraction­s like the City of Dream’s clubs, the Dream-Works Animation indoor theme park and Hollywood actor Robert De Niro’s Nobu Hotel will also boost its appeal.

“It helps to show that it’s a serious destinatio­n with great all-round facilities,” said Greg Unsworth, the head of Pricewater­houseCoope­rs Singapore’s technology, media and telecommun­ications practice.

 ?? BLOOMBERG ?? Visitors walk through the City of Dreams casino resort, operated by Melco Crown Philippine­s Resorts Corp in Manila.
BLOOMBERG Visitors walk through the City of Dreams casino resort, operated by Melco Crown Philippine­s Resorts Corp in Manila.

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