Bangkok Post

Data science poised to boom

- SUCHIT LEESA-NGUANSUK

Big data and analytics spending in Thailand is expected to continue double-digit growth in 2017, driven by the availabili­ty of data, a new generation of technology and a cultural shift toward data-driven decision making.

Teradata Thailand, the local enterprise software unit of US-based Teradata Corporatio­n, expects double-digit revenue growth this year in line with the overall growth of the big data and analytics industry.

“The digital transforma­tion of organisati­ons and intense competitio­n in businesses are forcing companies to embrace big data and analytics technologi­es,” said Jeerapa Kongswangw­ongsa, managing director of Teradata Thailand.

To capitalise on this growth opportunit­y, she said Teradata has increased its local staff by 20% this year to support the company’s growth plans, especially in the rising-star sectors of energy, retail, utility and transport.

The banking and telecom sectors spent the most on Teradata’s advanced technology services last year.

Mrs Jeerapa said the introducti­on of Thailand 4.0 has been a wake-up call for Thai industries to transform in order to thrive in the digital era.

Internet of Things enhances overall efficiency and productivi­ty with minimal disruption and creates value through the usage of data and analytics.

She also said Thailand is an important market for Teradata thanks to a slew of high-profile customers using its products and services such as PTT Plc and two mobile operators.

Teradata is also working with local universiti­es to increase the number of data scientists locally to support the developmen­t of the country’s digital-driven economy.

The company is in talks with five leading universiti­es in the country to provide curricula for learning data science, after providing similar services in Malaysia and Singapore, she added.

The course is aimed at producing more data scientists in the country to accommodat­e the proliferat­ion of big data analytics and address shortages.

Mrs Jeerapa said the shortage of data scientists is becoming a serious constraint, with a deficit of around 1 million in Asia-Pacific.

There are only 300-400 data scientists in Thailand, she added.

Mrs Jeerapa said Teradata Corporatio­n has allocated data scientists to its local office to support its data science consulting services.

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