ROLLS-ROYCE ART

Co-branding is hard to come by at Rolls-Royce, but partnerships with artists are definitely on the car(d)s. The latest artist to get commissioned by the Rolls-Royce Art Programme, Emirati Mohammed Kazem, just saw his creation revealed a few days ago and will be exhibited in Abu Dhabi in May. “He’s very passionate about coordinates,” says Braun. “He came to the factory and saw the Starlight Headliner and was fascinated by it. And so he wanted the home coordinates of all the employees that worked on the car to be embroidered into a string of stars. Here, it’s like telling a story through a car.”