Bangkok Post

NBTC launches official Line account

- KOMSAN TORTERMVAS­ANA

The National Broadcasti­ng and Telecommun­ications Commission (NBTC) yesterday launched an official account on the chat and messaging Line platform to communicat­e better with the public.

The account “@NBTC” would serve as a formal communicat­ion channel to help eliminate any unchecked or fake informatio­n, said Col Natee Sukonrat, vice-chairman of the telecom regulator.

The service is an attempt by the NBTC to tap into the rapid growth of social media, especially instant messaging services.

It will also serve as a two-way communicat­ion channel between the NBTC and its licensees in the broadcasti­ng, radio and telecom industries.

New media, meanwhile, would help the regulator save on mail delivery costs.

Col Natee said NBTC’s official Line account is aimed at providing correct informatio­n about the NBTC and related state agencies as well as informatio­n from the state to the public.

Line has 42 million user accounts in Thailand.

The @NBTC Line account comprises two informatio­n categories: business connect and general informatio­n for the public.

Business connect is a channel for NBTC’s licensees in which the NBTC will pass on informatio­n to operators, including licensing approvals and updates, the location of NBTC offices in the provinces, and seminar programs.

People can chat and send multimedia files to the NBTC through the official account.

“It’s worth it to pay 7 million baht a year to Line as the account is an effective choice for distributi­ng informatio­n to audiences,” said the vice-chairman.

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