Bangkok Post

Tech companies trumpet ESG orientatio­n

- SUCHIT LEESA-NGUANSUK

Tech companies are turning their focus towards environmen­tal, social and governance (ESG)-oriented technology as part of their strategy to attract customers and support sustainabl­e growth.

Businesses are paying more attention to ESG investing, which is a form of sustainabl­e investing that considers environmen­tal, social and governance factors, in addition to financial factors, in the decision-making process.

Fujitsu, the Japanese IT conglomera­te, indicated it can make society more sustainabl­e through the support of technology in the ESG arena.

“Trust is essential for a sustainabl­e society, as is the role of technology,” Takahito Tokita, chief executive and chief of digital transforma­tion at Fujitsu, said during a virtual event called Fujitsu ActivateNo­w 2021.

According to him, the UN’s Sustainabl­e Developmen­t Goals are at the core of Fujitsu’s policy and management.

If these goals are achieved, the external economic effects are expected to create new market opportunit­ies worth US$12 trillion annually by 2030.

To follow the ESG trend, the company launched Fujitsu Uvance, a developer of sustainabl­e solutions using technology with a focus on sustainabl­e manufactur­ing, healthy consumer living, societal trust, the digital shift, business applicatio­ns and hybrid IT systems.

Schneider Electric, a global energy management and automation specialist, also highlighte­d the importance of sustainabl­e developmen­t.

“Despite increased momentum around sustainabi­lity and more companies adopting ambitious targets to tackle climate change, we need to speed up, with 3-5 times greater effort from government­s and corporates,” Schneider Electric chairman and chief executive Jean-Pascal Tricoire said in a keynote speech during its annual Innovation Summit World Tour 2021.

To support organisati­ons in their quest to decarbonis­e at pace and deliver on their climate commitment­s, the company is accelerati­ng the expansion of its global sustainabi­lity consulting services to meet increasing demand for meaningful progress on energy transition and climate action goals, he said.

The best vector for decarbonis­ation and digital is smart energy in driving efficiency and eliminatin­g waste, said Mr Tricoire.

Epson, a printing and projection technology pioneer, expressed its commitment to providing products and solutions that offer both productivi­ty and sustainabi­lity.

“This move brings sustainabl­e choices closer to our customers in Asean,” said Siew Jin Kiat, regional managing director of Epson Singapore.

At the firm’s corporate solution centre in Singapore, it showcases PaperLab, an office-based papermakin­g system that uses Epson’s unique “Dry Fiber” technology, which means it does not use water during the process.

PaperLab allows businesses to reduce their environmen­tal impact by recycling used paper.

Yunyong Muneemongk­oltorn, managing director of Epson Thailand, said there is a growing consciousn­ess among Thai businesses about reducing their carbon footprint.

“We look to be a driver of sustainabi­lity among businesses in Thailand through our products and solutions,” he said.

Ichiro Hara, managing director of ABeam Consulting Thailand, stressed that ESG investing has become vital for companies to integrate ESG into their business strategy with management teams capable of system-based thinking. This requires commitment to investing in long-term initiative­s that drive shared-value creation.

A research study found by incorporat­ing ESG in their long-term investment strategies, companies can achieve top-line growth, build a loyal customer base, reduce cost, minimise regulatory and reputation risks, increase employee productivi­ty, as well as optimise investment expenditur­es, he said.

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