Bangkok Post

GLOCON takes 70% stake in PSM, PSD

- PITSINEE JITPLEECHE­EP

SET-listed food company, Global Consumer Plc (GLOCON), the operator of A&W quick-service restaurant, has acquired a combined 70% stake in Pong-Sra Manufactur­ing Co (PSM) and Pong-Sra Distributi­on Co (PSD), the manufactur­er and distributo­r of Lookchinth­ip meatballs.

The move is to fulfil its plan to become one of the leading global readyto-eat and ready-to-cook suppliers over the next five years.

Nopporn Phattharar­uchi, the company’s chief executive, said that the company’s board of directors approved the purchase of a combined 70% stake from existing stakeholde­rs of PSM, the producer of Lookchinth­ip meatballs, and PSD, a distributi­on company, on Oct 15.

The acquisitio­n is valued at a combined 560 million baht and the transactio­n is expected to be completed in the first quarter of next year.

Mr Nopporn said the acquisitio­n will be partially funded through a capital increase and debentures.

At its meeting, the board also approved a plan to raise the company’s registered capital by 984 million baht from 2.65 billion baht to 3.64 billion baht by issuing and proportion­ately offering 984 million ordinary shares for the capital increase at a par value of 1 baht per share to existing shareholde­rs through Warrants Lot 5 (GLOCONW5) and Warrants Lot 4 (GLOCON-W4).

The board, moreover, has endorsed a plan to issue and offer unsecured senior bonds of up to 1 billion baht to bolster the company’s cash-flow strengths. All these moves are made for the company’s mergers and acquisitio­ns plan in pursuit of its fast-growth goal and its vision to establish itself as a “worldclass food-production leader”.

“We are interested in PSM and PSD because their sales were combined 800 million baht before the crisis with a net profit of 10% a year. The acquisitio­n will strengthen our food portfolio in terms of product variety, sales channels and also increase our competitiv­eness and bottom line,’’ Mr Nopporn said, adding that the company will have 450 million baht revenue recognitio­n with 10% net profit in the second quarter of this year.

Sales of PSD came from three channels comprising 400 kiosks at retail outlets such as Big C and Makro, the wholesales channel and sales of packed Lookchinth­ip meatballs via retail stores such as 7-Eleven and Big C.

The company will also utilise the capacity of the PSM manufactur­ing facility in Sam Phran, Nakhon Pathom to produce value-added sausages and sauces and share logistics together.

It also plans to produce and export chilled ready-to-eat meatballs in Cambodia, Laos, Myanmar and Vietnam and frozen ready-to-eat meatballs to the European market next year.

With the acquisitio­n, its sales portion from food will rise to over 70% of the company’s total sales with over 3 billion baht, up from this year’s 2 billion baht.

In addition to PSM and PSD, the company is studying the possible acquisitio­n of new potential food categories in order to fulfil its food portfolio and drive its sales to 10 billion baht in 2027, becoming one of the world’s leading ready-to-eat and ready-tocook manufactur­ers.

 ?? ?? Lookchinth­ip meatballs of Pong-Sra Manufactur­ing Co (PSM) and Pong-Sra Distributi­on Co (PSD).
Lookchinth­ip meatballs of Pong-Sra Manufactur­ing Co (PSM) and Pong-Sra Distributi­on Co (PSD).
 ?? ?? Nopporn: Chance to strengthen portfolio
Nopporn: Chance to strengthen portfolio

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