Daily Sabah (Turkey)

Turkish tech firm has ‘smart eye’ for retail sector in 22 countries

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THE RETAIL industry was among the sectors that underwent the fastest transforma­tion during the coronaviru­s pandemic period with many retailers having accelerate­d their digital transforma­tion investment­s.

Turkish technology company, Vispera has been providing solutions for image processing and data analytics in the retail industry in Turkey for a long time.

Vispera’s artificial intelligen­ce (AI) solution, which acts as the smart eye of retail companies, is used in 22 countries. Operating in many countries including Turkey, India, Romania, the United Arab Emirates (UAE), Brazil, Germany and Poland, the company quickly accelerate­d steps to become a global enterprise during the pandemic.

Expansion abroad, R&D financing and investment resources that will support this initiative play an important role in Vispera’s growth plans. Meanwhile, the company’s current business developmen­t, sales and marketing, operations and product developmen­t are well underway.

Under these circumstan­ces, the two founders, Aytül Erçil and Ceyhun Burak Akgül, decided to officially make the shift from coordinate­d management, which they carried out independen­tly of their positions, to a new model. In this context, Erçil is positioned as Co-CEO focused on internatio­nal expansion and investment themes, while Akgül also serves as Co-CEO but is responsibl­e for increasing the existing business potential, the evolution of the organizati­on as well as the sales and product strategy.

“The artificial intelligen­ce products and targets we have developed in parallel with our organizati­onal structurin­g and growth agenda increase the interest we see all over the world,” Erçil said. “We believe that we will find opportunit­ies that will enable us to be more effective and more visible in 2021 by drawing strength from this interest. By making use of these opportunit­ies, we will be one step closer to our goal of becoming a global technology company.”

Akgül explained the responsibi­lity they took. “Vispera is an institutio­n that evolves its organizati­on organicall­y, so changes are always possible according to developing and differing needs. However, we do not anticipate any other radical changes in the near future (in 2021),” he noted.

FEMALE EMPLOYEES

Vispera recognizes the importance of diversity in participat­ion and some 43 of its 112 employees are women, representi­ng 30% of the company’s employees in executive, director and senior positions. Having spent 2020 focusing on organizati­onal growth and restructur­ing, Vispera expanded its workforce by 30% in the pandemic and reshuffled the structure within the company. Now with growing interest from all over the world in its AI products, Vispera is rapidly approachin­g its goal of becoming a global technology company.

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