Turkey has been a role model in the past
In this environment, we follow Turkey very closely. The country has been, in the past, a role model for many other emerging markets in attracting FDI, transforming hot money into infrastructure investments and using local and international partnerships to leverage local and export-driven market potential. Nevertheless, in our statistics Turkey has not been a solid top ranked country over the years but has fluctuated between a top choice and limited relevance, year by year. In recent years, global decision makers who were asked for their future investments do not rank Turkey among the top 25. Winning this global competition would require Turkey to reinvent the story as a regional growth platform, which could leverage its diversity of skills, culture and agile entrepreneurship toward mature and emerging markets. Geographically, you cannot be better positioned for this role.