‘Mobile internet economy worth $26 billion’

Dünya Executive - - BUSINESS -

Turkey’s mobile internet economy rose 18% — reaching $26 billion — in 2016 compared with 2015, said a report released on Nov. 21. The report by Google Turkey and consulting firm OC&C Strategy Consultant­s said this figure was equivalent to 4% of the country’s national income in 2016. This figure will climb to TRY 289 billion ($73 billion) in 2023, equivalent to 5.2% of Turkey’s national income, the report predicted. In 2015, Turkey’s mobile internet ecosystem was valued at TRY 87 billion ($22 billion) equivalent to 3.7% of the country’s national income for that year.

Google’s mobile operating system Android contribute­d TRY 54 billion ($13.6 billion) to the 2016 figure, equaling to 2.1% of Turkey’s national income for the year. The report adds that the Android economy will grow in 2023 and reach 3.5% of Turkey’s nation- al income. Mobile phone applicatio­ns play a major role in increasing the number of internet users in Turkey. The mobile phone penetratio­n rate climbed to 94% from 2013 to 2016. Mobile and broadband subscriber­s rose by 23% in the same period, reaching 62.2 million. The report adds that in 2016, 68% of mobile phone users had smartphone­s.

Mobile data traffic has grown by 92% since 2013 and reached 102 million gigabytes in 2016. The growing number of smartphone users contribute­d to these figures. In 2016, 13 million smartphone­s were sold in Turkey, the report said, adding that at least 10 million had Android operating systems. Google’s Turkey Director Bulent Hicsonmez said Turkey is one of the leading countries in mobile data usage. Elif Koc, an executive of OC&C Strategy Consultant­s, said the high number of mobile users in Turkey supports the rise of data subscripti­on.

PM vows to reach $88.5B n e-commerce volume by 2023

Meanwhile, Prime Minister Binali Yildirim said on Nov. 21 that Turkey hopes to achieve an e-commerce volume worth $88.5 billion on the country’s 100th anniversar­y in 2023.

“Turkey is aiming for an e-commerce volume worth TRY 350 billion on its 100th anniversar­y in 2023,” Yildirim said at an internatio­nal e-commerce conference in the southern province of Antalya.

“Our infrastruc­ture needs to be equally developed everywhere in Turkey… Your wish to become an informatio­n society will mean nothing if there are huge difference­s between cities and villages in terms of infrastruc­ture,” he added.

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