Marble Trend

“Turkish Stones” move by IMIB

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Istanbul Mineral Exporters’ Associatio­n (IMIB), which has been organizing Turkey’s national participat­ion in

Coverings for 18 years, made an effective promotion campaign in Orlando where marble and ceramic traders were in a relentless conflict. Having the “bag” sponsorshi­p of the fair, IMIB got 8 thousand bags with the logo “TurkishSto­nes” to be given away to the visitors that came for registrati­on. Not only the brand

Turkish Stones was spread out in America, but also the castle of ceramic traders was infiltrate­d via visitors.4

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