Abu Dhabi is an absolute pearl of a city, leveraging its traditional economic acumen and naturally beautiful surroundings to produce a modern-day offering fit for all demographics
Fast becoming a key contender across all significant success barometers on a global scale, Abu Dhabi’s prominence as a thriving economic entity certainly isn’t a new realisation, but its ability to match financial prosperity with tourist accessibility is proving a formidable modern day combination.
The main beneficiary of such a combo is inevitably the business traveller; the new sect of suit-meetsswimsuit individual that requires conference room, boardroom and professionalism competencies, yet covets fine dining, copious leisure facilities and spectacular scenery.
As the capital and political and industrial centre of the UAE, yet also a holiday hotspot; Abu Dhabi ticks these boxes more pertinently than most. And as the city’s Convention Bureau alludes to throughout this guide to this island-situated pearl, the extent of business activities heading to the city epitomises better than any words how important Abu Dhabi has become.
It has climbed the world rankings in recent years to become one of the top meeting destinations for globally significant industry events; now being talked about in the same bracket as Hamburg, Chicago, Valencia and San Francisco.
“[It is] reflective of Abu Dhabi’s strides to gain recognition as a prime destination for the meetings, incentives, conferences, and exhibitions industry,” said HE Saif Saeed Ghobash, Director General, Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) back in 2016. “Our
business event ambitions have also been recognised by the World Travel Awards, which named Abu Dhabi the Middle East’s Leading Meetings and Conference Destination in 2015. We are encouraged that the number of business events taking place within Abu Dhabi continues to grow, having climbed steadily from 24 in 2013 to 35 in 2015.”
The variety of these events is exhibited in their range from exclusive events to large conventions attracting more than 3,000 delegates, such as the World Conference on Tobacco or Health (WCTOH) hosted at Abu Dhabi National Exhibition Centre (ADNEC) in March, 2015.
Global events of this calibre place Abu Dhabi at the forefront of the agenda for major conventions and conferences, providing strong evidence of the city’s ability to ensure the success of large, significant occasions.
“Abu Dhabi’s growth as a global meetings destination has been identified with several key contributing factors,” introduces the Abu Dhabi Convention Bureau’s Director, Mubarak Al Shamisi. “Unique opportunities found within the emirate include the availability of headline attractions, new luxury resorts, and a commitment to high standards of service and excellence.
“Accessibility has also been cited as a contributing factor to Abu Dhabi’s high ranking among global meetings locations. The emirate is situated at the centre of three continents and is within a five-hour flight’s distance for half of the world’s population.”
Images courtesy of TCA Abu Dhabi