THE MEBAA SHOW, MOROCCO
Business aviation professionals have marked their calendars for the 2019 edition of the MEBAA Show Morocco
What to expect at the mega event for the region’s business aviation sector
The MEBAA Show Morocco returns to Marrakech Menara Airport this year (25-26 September 2019), to give the business aviation industry the opportunity to be a part of this growing market.
The business jet market is expected by Mordor Intelligence to reach $19.95bn globally by 2024; while the Middle East and Africa business jet market in particular is evolving with rising investments on general aviation airport infrastructures.
In addition, the growth in number of high net worth individuals in the region is turning the market into a lucrative one, for both business jet service providers and OEMs. As a result, the MENA business jet market is anticipated to register the highest CAGR during the forecast period.
One company set to take advantage of the opportunities offered is AMAC Aerospace. Kadri Muhiddin, group executive chairman and CEO of AMAC Aerospace, explains the decision to be part of the MEBAA Show Morocco this year: “The global business aviation market is a growing trend. Aircraft manufacturers are always updating their products making them bigger, faster, more comfortable, more economical and safer.”
Muhiddin continues, “Africa is a
growing market and Morocco is a good launch pad for the North African side. It is still in its infancy if you compare it to Europe or the Middle East. Like aircraft manufacturers, like other MROs and completion centres, we will be exhibiting at MEBAA Show Morocco to demonstrate that business aviation is accessible — to open peoples’ eyes and educate them.”
Due to its strategic location between Europe, the Middle East, and the rest of Africa, Morocco is seeing an increasing amount of movements, which also includes flights servicing the South American market.
A new business airport will open in the country within the next few years that will complement the new FBOs by Jetex and Swissport Executive Aviation, which are opening later in 2019.
The number of business aircraft movements in the MENA region is predicted to reach 175,000 by 2020, while the number of registered aircraft is expected to increase to 1200. This sharp increase is attributable to the region’s thriving economies, notably Morocco and an expanding wealthy elite who are using business aircraft in increasing numbers.
The Moroccan government has recognised the potential for employment and development offered by the industry and is actively investing in creating an attractive environment for manufacturers to establish themselves in. The MEBAA Show Morocco has
The business jet market is expected by Mordor Intelligence to reach $19.95bn globally by 2024; while the Middle East and Africa business jet market in particular is evolving with rising investments on general aviation airport infrastructures.”
received robust government support, with Morocco’s HE Mohammed Sajid, Minister of Tourism, Air Transport, Crafts and Social Economy saying in 2018 that the show plays an important part in giving the industry access to these opportunities.
The 2019 edition will host an impressive percentage of new exhibitors alongside those who have been with MEBAA Show Morocco since its inception in 2015.
Other industry leaders exhibiting at the MEBAA Show Morocco will be Dassault, Bell and Swissport Aviation.
“Morocco and Africa are big markets with huge potential,” says Khalid Serghat, CEO of Sarah Airways. The company, which launched in 2018, will be promoting its new aircraft, a Hawker 900XP, which is adding “range, comfort and luxury” to its fleet. Serghat continued, “Morocco is situated geographically in a strategic position serving the continent [Africa], Europe and the Middle East.”
It’s this strategic location that attracts Milano Prime to participate in the event each time it takes place. “This is our third year exhibiting at MEBAA Show Morocco,” confirms Chiara Dorigotti, CEO of Milano Prime. The company has recently opened a new business and general aviation terminal at Milan Malpensa and sees it as the perfect complement to Morocco’s location as a link to Europe. Muhiddin of AMAC Aerospace agrees that Morocco is a good launch pad for the North African side of the growing African market.
He confirms, “We will be exhibiting at MEBAA Show Morocco to demonstrate that business aviation is accessible – to open people’s eyes and educate them about AMAC’s capabilities and services.” Among these capabilities are MRO, completion and refurbishment services, charter and brokerage services and engineering expertise.
Also new to the event this year is Carthage Sky Services, whose portfolio includes trip planning and supervision, VIP and VVIP flights, catering and fuelling among others.
Montasser Channoufi, CEO of Carthage Sky Services says that the growth in infrastructure, particularly in Moroccan airports, plus interest in the region from operators and industry players makes it a key market for them. He adds that MEBAA Morocco also helps to address challenges in the industry from this growth, such as a requirement for more dedicated FBOs.
“An increase in the number of private jets in Morocco has seen an increased demand for excusive FBO terminals and private flight support services,” agrees Adel Mardini, CEO of Jetex.
“Previously these services were contracted to commercial airlines.” Jetex, however, sees this changing as the industry matures.
Mardini continues: “We’re incredibly positive about the Morocco market which is demonstrated by our network of four terminals in Agadir, Rabat, Marrakech and Casablanca. As well as being a strategic location between Europe and Africa, it’s also becoming a new favourite with travellers with the opening of a range of boutique and luxury resorts. We are looking forward to bringing once-in-a-lifetime experiences to the Moroccan market.”
The show has received robust support from the Moroccan government
This year’s show will have an impressive percentage of new exhibitors