Emirates reveals new executive leadership appointments
New leaders are spread across the operational, commercial and international affairs functions of the airline
Emirates has made new executive leadership appointments for its operational, commercial and international affairs functions: Adel Al Redha has been appointed chief operating officer, Adnan Kazim is chief commercial officer and Sheikh Majid Al Mualla is divisional senior vice president, international affairs.
As COO, Al Redha is at the helm of all operational departments: flight operations, service delivery, airport services, Emirates engineering, crew manpower, aircraft procurement and the Emirates Flight Training Academy; as well as worldwide network operations including crisis response. During his 31-year career with Emirates, he has been instrumental in leading and implementing Emirates’ global strategy to consistently deliver superior services and customer experiences, on the ground and in the air.
He has enhanced operational processes, capabilities and efficiencies within the airline; including the introduction of smart initiatives using advanced technology and artificial intelligence. Al Redha has also led the introduction of various National Development programmes that provide career development for UAE national youth, and continues to drive improvements in the working environment for all staff while keeping safety and standards at the core of all operations.
In his role as chief commercial officer, Kazim is responsible for worldwide commercial operations, e-commerce, the Emirates Skywards loyalty programme and Emirates SkyCargo. He will continue to lead the airline’s strategic planning and revenue optimisation teams, which are critical functions that support the airline’s commercial success.
Kazim joined Emirates in 1992 as a management trainee and has successfully led the airline’s commercial operations in major markets such as the UAE, Switzerland, Pakistan and East Africa. He then transitioned into leadership roles in route and fleet planning, and governmental relations. He most recently held the role of divisional senior vice president, strategic planning, revenue optimisation & aeropolitical affairs.
Sheikh Majid, who previously held the position of divisional senior vice president, commercial operations-centre, is appointed divisional senior vice president, international sffairs. In his new role, he will drive the airline’s government, industry, public policy, regulatory, environment and international affairs agenda. He will also lead teams that represent Emirates in government negotiations and air services talks, as well as various aviation industry bodies of which Emirates is a member.
Air France-KLM has topped the Airlines category of the Dow Jones Sustainability Index (DJSI), making it the 15th consecutive year that Air France-KLM has been in the top three of the DJSI.
Pieter Elbers, KLM president & CEO, said, “In 2018, KLM first managed to reduce its total level of CO2 emissions, even though operations had grown. In so doing, KLM has reduced CO2 emissions per passenger by 17.3% compared to 2011. But we still have a great deal to do in terms of sustainability, which will remain a key area of investment and innovation for KLM. On top of that, it is important that stakeholders in our sector intensify cooperation and exchange best practices. Only by working collectively can the air transport sector make major strides forward in terms of sustainability.”
In June, KLM launched its “Fly Responsibly” initiative, for a more sustainable future for air transport. Consumers are invited to compensate for their share of CO2 emissions from their flight and companies are invited to compensate for business travel by way of the KLM Corporate BioFuel Programme.
KLM has invested in sustainable aviation fuel since 2009, but its pledge to procure 75,000 tonnes of sustainable aviation fuel makes its the world’s first airline to purchase biofuel on such a major scale. From 2022, this sustainable aviation fuel will be produced at the first European factory for sustainable aviation fuel, which will be built in Delftzijl.
Adel Al Redha, is now the chief operating officer, Emirates
Adnan Kazim has been appointed chief commercial officer
Sheikh Majid Al Mualla. divisional senior vice president, international affairs, Emirates