ABU DHABI AND MIRAL LAUNCH BUSINESS EVENTS FUND

ABU DHABI CONVENTION AND EXHIBITION BUREAU (ADCEB) has partnered with Miral, a curator of Abu Dhabi experiences, to strengthen the emirate’s position as a leading destination for meetings, incentives, conferences and exhibitions (MICE), specifically targeting business events with more than 500 attendees. They have established a joint Business Event Fund, offering financial incentives to corporates staging large MICE events in the emirate. The programme’s pilot phase will focus on meetings and incentives with conferences and exhibitions set to join at a later stage.