Campaign Middle East - - CONTENTS -

In the build-up to In­ter­na­tional Women’s Day, Chevro­let pays trib­ute to the Women of Saudi Ara­bia fol­low­ing the his­toric de­cree by King Sal­man that lifted a long­stand­ing ban on fe­male driv­ers. Re­veal­ing its #UpToMe cam­paign for KSA through an emo­tional short video in­volv­ing Saudi Women, Chevro­let recog­nises that the real mile­stone is that women can now de­cide to ei­ther get be­hind the wheel or not.

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