YOUTUBE UN­VEILS CRE­ATOR SPACE

fa­cil­ity will pro­vide pro­fes­sional stu­dios.

Campaign Middle East - - FRONT PAGE -

YouTube last week an­nounced the open­ing of the Mid­dle East and North Africa’s first YouTube Space at Dubai Stu­dio City, a fa­cil­ity ded­i­cated to sup­port­ing the grow­ing cre­ator com­mu­nity in the Mid­dle East and North Africa re­gion by giv­ing them ac­cess to a state-of-the art pro­duc­tion space.

The Space, the 10th in the world, is ded­i­cated to YouTube con­tent cre­ators who will have free ac­cess to high-end au­dio, vis­ual and edit­ing equip­ment in ad­di­tion to train­ing pro­grammes, work­shops and cour­ses. More than 440,000 cre­ators have vis­ited nine YouTube Spa­ces around the world since the Spa­ces pro­gram first launched in 2012.

“Cre­ators are the heart­beat of YouTube, and sup­port­ing them has long been one of our most im­por­tant pri­or­i­ties. We’re proud of the me­te­oric rise of Ara­bic con­tent on YouTube, which has been spear­headed by a di­verse and grow­ing com­mu­nity of cre­ators from dif­fer­ent parts of the Arab world. We want the YouTube Space in Dubai to be a hub where cre­ators don’t just con­tinue to make the videos mil­lions of peo­ple have grown to love but also ex­per­i­ment with new for­mats and ideas made pos­si­ble by the Space’s pro­duc­tion fa­cil­i­ties,” said David Ripert, head of YouTube Spa­ces in Europe, the Mid­dle East, and Africa. “As a plat­form, YouTube pro­vides a blank can­vas for creative ex­pres­sion and the Space will be one of the tools cre­ators use to tell their own sto­ries.”

“We are very pleased to be se­lected as a hub for the re­gion’s first YouTube Space,” said Ma­jed Al Suwaidi, man­ag­ing di­rec­tor of Dubai Stu­dio City. “In to­day’s world, con­tent cre­ation is very valu­able and de­picts mean­ing­ful con­tent to the pub­lic. With the launch of the YouTube Space, Dubai Stu­dio City aims to cul­ti­vate a col­lab­o­ra­tive en­vi­ron­ment where like-minded peo­ple can cre­ate in­no­va­tive con­tent, which can cross bor­ders and af­fect a wide and di­verse au­di­ence. It is sig­nif­i­cant to em­power in­di­vid­u­als to cre­ate and de­velop con­tent, and in re­turn work to­wards the growth of the in­dus­try.”

The Spa­ces pro­gramme is de­signed to sup­port cre­ators of all lev­els. Chan­nels with 1,000 sub­scribers or more will have ac­cess to the work­shops and events held at the Space. Cre­ators with more than 10,000 sub­scribers will be able to ac­cess the pro­duc­tion fa­cil­i­ties, which in­clude two stu­dios, edit­ing equip­ment, cam­eras, mi­cro­phones and a con­trol room.

Full fa­cil­i­ties: Cre­ators with more than 10,000 sub­scribers can use the Space

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