Publi­cis agen­cies Kekst and CNC merge, in­clud­ing two UAE of­fices

Campaign Middle East - - NEWS -

Kekst and CNC, two Publi­cis Groupe com­mu­ni­ca­tions firms, have an­nounced that they have com­bined to cre­ate Kekst CNC, with 12 of­fices around the world. A state­ment from the new firm says it “pro­vides clients with a sig­nif­i­cantly broader range of ca­pa­bil­i­ties and seam­less ac­cess to highly ex­pe­ri­enced cor­po­rate com­mu­ni­ca­tions pro­fes­sion­als in key mar­kets around the world”.

Kekst CNC has two of­fices in the re­gion, in Dubai and Abu Dhabi, and con­ducts strateigic con­sul­tancy work for clients based in Saudi Ara­bia. Dubai is the re­gional head­quar­ters, run by Mid­dle East man­ag­ing di­rec­tor David Kingsmill-Moore.

For nearly two decades, Kekst and CNC have part­nered on cross-bor­der en­gage­ments, and are now for­mal­is­ing and deep­en­ing their re­la­tion­ship to ad­dress the grow­ing global de­mands of their world­wide client base, said the state­ment. Kekst CNC’s clients in­clude a broad range of pub­lic and pri­vate com­pa­nies, in­sti­tu­tions, al­ter­na­tive in­vest­ment firms and non-profit or­gan­i­sa­tions from vir­tu­ally ev­ery sec­tor of the global econ­omy.

Com­bined, it is now the num­ber one ad­vi­sory firm glob­ally in a few spe­cial­ist ar­eas such as share­holder ac­tivism, said an agency spokesper­son. Glob­ally, the newly com­bined firm would have ranked sec­ond in the global Merger and Ac­qui­si­tions Com­mu­ni­ca­tions Ad­vi­sory league ta­ble for 2017 – af­ter Sard Verbin­nen but above Brunswick.

Kekst CNC has more than 250 strate­gic com­mu­ni­ca­tions pro­fes­sion­als who will serve more than 600 clients across of­fices in New York, Mu­nich, Ber­lin, Frank­furt, Lon­don, Tokyo, Brus­sels, Dubai, Abu Dhabi, Seoul, and Stock­holm, where the firm will con­tinue to op­er­ate as JKL.

In ad­di­tion, Kekst CNC has an­nounced that it has es­tab­lished a pres­ence in the Greater China re­gion with an of­fice in Hong Kong.

Kekst CNC will be co-led by Jeremy Field­ing and Bern­hard Meis­ing, the cur­rent CEOs of Kekst and CNC re­spec­tively.

“Kekst CNC’s nar­ra­tive main­tains a sharp fo­cus on client growth, trans­for­ma­tion and pro­tec­tion,” said Kingsmill-Moore. “All our work is driven by the suc­cess­ful and mea­sur­able de­liv­ery of one or all of these ob­jec­tives, and of course they align closely with the goals of the Mid­dle East re­gion.”

Com­bined: The new agency has 12 of­fices around the world, in­clud­ing two in the Mid­dle East

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