Future Tech Media takes over Adzouk
Future Tech Media, an emergingmarket focused digital and technology business, has acquired Adzouk.
Adzouk is a regional programmatic supply-side network that works with advertisers including General Motors, Unilever and Jaguar Land Rover and more than a thousand premium publishers, such as Okaz and Mail Online, across the MENA region. Its solutions include video, native, rich media and mobile advertising. It is the only Google Certified Publishing Partner in the region, bringing together thousands of publishers across key verticals including auto, travel, finance and FCMG.
“In today’s rapidly evolving and connected world, our clients are demanding more and more digitally cutting-edge solutions. This acquisition enables us to grow faster and offer clients a comprehensive solution encompassing content, media and technology,” said Boye Balogun, managing director of Future Tech Media.