DU H A L L O WE E N
To promote its home internet offerings, UAE telco Du poked fun at typical horror movie clichés to reveal what could happen if you choose to leave home on the night of Halloween. Horror and thriller movies have taught us throughout the years that Halloween is a time when slashers and monsters lurk outside. Why put yourself at risk when you can stay safe and online? The campaign’s two films depict two protagonists, a writer and a housewife, who both leave the comfort and safety of their homes. The creative agency was TBWA/Raad, the production house Good People and the director Samir Siryani.