Campaign Middle East - - NEWS -

Busi­ness com­mu­ni­ca­tions con­sul­tancy In­stinc­tif Part­ners has con­firmed a se­ries of key pro­mo­tions at its MENA busi­ness, head­quar­tered in Dubai.

has been pro­moted to as­so­ciate part­ner and will con­tinue his lead­er­ship of the cap­i­tal mar­kets and fi­nan­cial ser­vices prac­tice, with re­spon­si­bil­ity for clients in the GCC and MENA.


has been pro­moted to op­er­a­tions di­rec­tor, hav­ing worked at the com­pany for five years.


has com­menced a six-month sec­ond­ment with the MENA team from In­stinc­tif’s Lon­don of­fice, where she is mar­ket­ing and busi­ness devel­op­ment man­ager. Buzzeff MEA has ap­pointed

to the po­si­tion of busi­ness di­rec­tor in its Dubai of­fice. Bring­ing more than 10 years’ ex­pe­ri­ence in the ad­vert­ing space gained in both TV and dig­i­tal busi­ness devel­op­ment, most re­cently as sales di­rec­tor of Ad­line Me­dia, Azar will sup­port Buzzeff in driv­ing busi­ness growth across a port­fo­lio of brands and me­dia agen­cies.


Face­book has an­nounced the ap­point­ment of

as its new man­ag­ing di­rec­tor in MENA. She­hadi has


been a se­nior part­ner and man­ag­ing di­rec­tor of the MENA port­fo­lio of Booz Allen Hamil­ton, lead part­ner of the MENA dig­i­tal busi­ness and tech­nol­ogy prac­tice of Booz & Com­pany and global co-lead of Booz Dig­i­tal, among other roles. Om­ni­com dig­i­tal agency Rapp has ap­pointed to lead the CRM and loy­alty team in the Mid­dle East and Africa. Hav­ing started her ca­reer more than 10 years ago in loy­alty mar­ket­ing, Witsch orig­i­nally found her pas­sion for CRM by work­ing


within a cam­paign man­age­ment depart­ment of a lead­ing Euro­pean busi­ness. Later, she moved from Poland to the UK to lead one of the UK’s most suc­cess­ful loy­alty pro­grams at Lon­don’s Heathrow Air­port.


has been ap­pointed vice-pres­i­dent of mar­ket­ing and com­mu­ni­ca­tions at Flash En­ter­tain­ment. With more than 20 years’ ex­pe­ri­ence in in­dus­tries in­clud­ing bev­er­ages, sports and life­style brands within the FTSE100, start-ups, and sport­ing fed­er­a­tions, John­son is con­sid­ered one of the most prom­i­nent mar­ke­teers in the con­sumer in­dus­try and has been fea­tured in Forbes mag­a­zine.

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