Campaign Middle East

Alex Saber steps down at Publicis

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The Publicis Media MENA CEO has resigned and will leave the Groupe, marking “the end of a three-decade journey”.

Publicis Groupe MENA last week announced the resignatio­n of Alex Saber, chairman of Publicis Media MENA. Saber will leave the Groupe effective May 30, 2019.

“Alex has played a critical role in the developmen­t, growth and success of Publicis Media in the region. He is leaving to start the next chapter of his career. We wish him the very best of luck in his new personal endeavours”, said Raja Trad, chairman, Publicis Groupe MEA.

“Alex has developed and led a committed team, each of whom plays an integral role in the everyday running of our successful media brands and practices. He leaves Publicis Media in a very strong position, with great leaders for future growth, and we sincerely thank him for his leadership and contributi­on”, added Trad.

Saber said: “It is the end of over a three- decade journey with the Groupe. I am very thankful for the opportunit­ies that were given to me by the Groupe.

“I am proud of the fact that I was able to lead a group of talented people, which has led to Publicis Media MENA becoming the preeminent media agency in the region. As I leave to pursue other interests, I am confident that the operation is in the hands of strong and talented leaders who are committed to continue growing Publicis Media across the region”.

From last week “and for the time being,” all Publicis Media brands and practices will report directly to Trad, “as the Groupe works together to optimise its media capabiliti­es”, said Publicis in a statement. “This will happen with the direct support of the Groupe CTO, Bashar Abdulkarim and the Groupe CFO, Bassel Kakish.”

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 ??  ?? Three-decade journey: Alex Saber
Three-decade journey: Alex Saber

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