Ogilvy names David Fox as new regional CEO, while Patou Nuytemans is promoted to global growth role
WPP network Ogilvy has announced that David Fox will take over from Patou Nuytemans as CEO for Memac Ogilvy in MENA, effective March 1.
Based in Dubai, Fox will lead the creative and strategic regional group of 11 agencies in nine countries.
The move follows six and a half years for Fox as CEO of Ogilvy Australia. He previously spent 10 years in global client roles with Ogilvy in London.
Fox’s predecessor, long-serving senior Ogilvy executive Patou Nuytemans, has been promoted to the position of chief growth officer, growth & innovation for the global creative network.
Ogilvy EMEA CEO Paul O’Donnell said: “I’m delighted our dedication to thoughtful, long-term succession planning has positioned us to appoint such a strong and capable leader as David to lead MENA for Ogilvy. David will be an excellent CEO in the region, building on his track record of achieving outstanding business results, his strong oversight of the development of Ogilvy Australia’s digitally led creative strategy, plus his strong values-led leadership.”
He added: “I thank Patou for her exceptional leadership in MENA. In the last three and a half years, she has led Memac Ogilvy from strength to strength – financially, operationally and reputationally, transforming the regional network into an integrated, efficient, modern marketing agency with an unparalleled new business track record, high client satisfaction and a true talent and people-first culture at heart.”
Ogilvy said Fox has a record of growing business and believes strong cultures create strong companies.
Fox said: “I am eager to embark a new chapter in my Ogilvy career in a region that is filled with opportunity. We have amazing talent and unmatched capabilities that set us to continue our position as the longterm growth partner for our clients.”
Nuytemans said: “It’s been such a privilege to be part of a region in the world where ambition, and the ability to convert that ambition, is bigger than anywhere else. I am so proud of the uncountable digital-age ideas in the shape of platforms, campaigns, programs, content, experiences… we developed that built brands and delivered business value and results.”