Dubai Lynx announces Annahar Media Group as the Advertiser of the Year for 2024
Dubai Lynx, MENA’s leading platform for creative excellence and effectiveness, has announced Annahar Media Group in Lebanon, as the Advertiser of the Year for 2024.
The Award recognises a brand that has distinguished themselves through innovative marketing and embracing creative work produced by their agencies.
The Advertiser of the Year Award will be presented to Annahar Media Group representative Nayla Tueni, CEO, Annahar Media Group at the Dubai Lynx Awards Ceremony, taking place at the Emirates Golf Club on Wednesday 6 March.
Simon Cook, CEO, LIONS & Dubai Lynx, said: “The Advertiser of the Year Award recognises creative excellence, demonstrating the business value of creative communications. We are delighted to present this year’s Award to the Annahar Media Group, who are responsible for a body of work that has created significant impact across business and tangible social change. They have truly raised the creative bar for the region.”
The Annahar Newspaper, a renowned outlet for upholding freedom of speech and democracy in Lebanon, has taken home the Grand Prix in the Print & Publishing Lions for their bold and courageous campaigns for the past two years consecutively at Cannes Lions and previously in 2019.
‘The Blank Edition’, which took the Grand Prix in 2019, was an entirely blank edition to highlight the Lebanese people’s frustration with political inactivity. After the release of the blank edition, the newspaper’s editor-in-chief encouraged citizens to use it to write their own headlines and send messages to politicians, over social media. 2022 saw ‘The Elections Edition’, by Impact BBDO, Dubai win the Grand Prix at Cannes Lions in the Print & Publishing Lions, followed by the Creative Effectiveness Grand Prix at Dubai Lynx the following year in 2023.
Ian Fairservice, Vice Chairman, Dubai Lynx, added: “We are delighted to award the Annahar Media Group for 2024 and celebrate their groundbreaking creativity. Their campaigns have challenged the status quo and harnessed creativity as a force for progress for people, business and society. We look forward to honouring them at the awards ceremony in March.”
In early February, Ali Rez, Chief Creative Officer at Impact BBDO for the MENAP region, was honoured as Advertising Person of the Year, Outstanding Contribution for 2024 by Dubai Lynx.
It is regarded as one of the festival’s most prestigious awards, and celebrates an individual who has made a significant contribution to MENA’s advertising industry in the previous year.