HOW BEST CAN COMPANIES TAKE ADVANTAGE OF CHANGING CONSUMER OPINIONS TO MARKET THEIR PRODUCTS CORRECTLY? WE ASKED WHAT THE BIG TRENDS ARE IN THE CHEESE INDUSTRY RIGHT NOW.
Rami Nader, senior brand manager, cheese and Italian categories, Greenhouse, said: “There is a trend in the foodser vice market on cheese assortment baskets that we are leading through our wide offering. The concept is to supply the hotels for their breakfast/ br unch/ functions different assortment of cheeses with different price ranges and quality depending on their request.
“Another trend is cheese snacking that we are also leading through our mini cheese concept that is being implemented with major retailers.“
Eusebio Gonzalez, managing director
DMK MENA FZCO said: “One trend that remains unchanged in the cheese industr y is the customer’s wish for natural ‘clean label’ products. It’s a trend that we follow and are ver y proud to offer a range of products containing no artificial ingredients. Oldenburger cheese is nothing else but ‘mother nature at its best’.
“The hot topic for professionals remains high quality and perfect solution for each application. This is something we aim to achieve with our high quality por tfolio of cheese.”