Mathieu teis­seire launches new Bot­tle de­sign at Gul­food 2018

CateringNews Middle East - - Event Review -

After con­sult­ing with bar­tenders, the flavoured syrup pro­ducer has in­tro­duced a de­signer bot­tle within their pro­fes­sional range.

Launch­ing the new bot­tle de­sign at Gul­food 2018, Boris Ch­le­bec, global brand am­bas­sador, Mathieu Teis­seire said, “The bot­tle cel­e­brates Mathieu Teis­seire him­self as his sig­na­ture is en­graved at the back, the logo of the re­gion we are based in-the French Alp­sis in­cluded in the de­sign and our found­ing date, 1720 is em­bossed on it too.

“We con­sulted a lot of bar­tenders be­fore in­tro­duc­ing this de­sign on how to im­prove the bot­tle which is why we have in­tro­duced a longer neck that helps them grab the bot­tle and pour con­ve­niently.

“We also added new neck la­bels, so when the bot­tles are placed in a rail at the bar, it is eas­ier for bar­tenders to recog­nise which bot­tle they need to pick up,” he added.

The brand will be fo­cus­ing on their pro­fes­sional range this year ac­cord­ing to Ch­le­bec, “2018 is all about our pro­fes­sional range, we are go­ing to present this new bot­tle at a few other trade events across the globe and all the flavours, old and new which we are in­tro­duc­ing this year are go­ing to be in this new de­signer bot­tle,” he said.

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