5 MINUTE IN­TER­VIEW

LEILA SANNII, MD, THE GROOM­ING COM­PANY

CEO Middle East - - CONTENTS -

WHAT LED YOU TO THE GROOM­ING COM­PANY?

I have been a reg­u­lar and loyal client at N.Bar, one of The Groom­ing Com­pany’s (TGC) brands, since it opened in 2001, I. In 2012, I had the op­por­tu­nity to start work­ing at TGC with Ne­gin Fat­tahi Das­mal, the founder of 1847, N.Bar, and JetSet. It was an in­cred­i­ble op­por­tu­nity to learn the busi­ness from the best there is in the in­dus­try.

WHAT ABOUT YOUR JOB MAKES YOU GET UP OUT OF BED EACH DAY?

I love what I do. I love the peo­ple I work with and the in­dus­try. Ev­ery­one in the team – 500 em­ploy­ees and count­ing – has some­thing to teach me ev­ery day. My team’s pas­sion, ded­i­ca­tion, and hard work drive me to want to suc­ceed ev­ery day.

WHAT AT THE JOB IS YOUR BIG­GEST CON­CERN EACH DAY? In the ser­vice in­dus­try, we need to en­sure our em­ploy­ees are highly mo­ti­vated. This di­rectly af­fects the level of ser­vice pro­vided to our cus­tomers. And a happy cus­tomer al­ways re­turns.

HOW DO YOU DEAL WITH CHAL­LENG­ING CUS­TOMERS? The cus­tomer is al­ways right. In the ser­vice in­dus­try we need to make sure our clients are al­ways happy. Some can be more de­tail-ori­ented, hence more de­mand­ing, but we wel­come the chal­lenge to el­e­vate our ser­vice to the next level.

WHAT IN­SPIRES YOU TO BE A GOOD LEADER?

I get my in­spi­ra­tion from my men­tor, Ne­gin. She is in­cred­i­bly pas­sion­ate about our brands and her at­ten­tion to de­tail in ev­ery as­pect of the busi­ness is sec­ond to none – which is why we have win­ning brands in the mar­ket. Be­sides her, I love watch­ing the team at TGC suc­ceed and have pas­sion for the brands and work that they lead. With­out them none of this would be pos­si­ble and I am grate­ful that I have got­ten to know all of them.

WHAT IS A PRO­DUC­TIV­ITY TIP EV­ERY­ONE SHOULD KNOW? Be­ing pas­sion­ate about what you do will best boost pro­duc­tiv­ity. If you lose it, you will no longer be pro­duc­tive or be able to in­spire oth­ers around you, which will af­fect the or­gan­i­sa­tion’s pro­duc­tiv­ity.

ANY AD­VICE YOU WOULD GIVE TO SOME­ONE START­ING OUT IN A LEAD­ER­SHIP ROLE?

Be pa­tient, pas­sion­ate, and per­sis­tent. The com­bi­na­tion will take you far and high. WHAT AD­VICE WOULD YOU GIVE TO YOUR OWN 18-YEAR OLD SELF?

Con­tin­u­ous learn­ing is the foun­da­tion of el­e­vat­ing your life. Never stop be­ing cu­ri­ous and never stop grow­ing.

HOW DO YOU RE­LAX AND SWITCH OFF FROM WORK?

Hon­estly, I am so ob­sessed with what I do that I don’t even know how to re­lax any­more. Hav­ing said that, I try to spend time with my fam­ily, go to gym and of course so­cialise a lot.

WHAT IS YOUR MOST PRIZED POS­SES­SION?

My 9 year old daugh­ter So­phie. There is no love in this world like a child’s love.

WHAT IS SOME­THING MOST PEO­PLE WOULDN’T KNOW ABOUT YOU?

That I am in­tro­vert. Might be very hard to be­lieve but I sure am one.

QUOTE TO LIVE YOUR LIFE BY?

“When you do things from your soul, you feel a river mov­ing in you, a joy” – Rumi.

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