CEO Middle East

CIRCLE THIS WAGON

The Mercedes G Wagon gets a 50th anniversar­y edition to mark the UAE’s jubilee year

- BY JOLA CHUDY

In a desert country renowned for its love affair with supercars, sleek beasts and four-wheeled fantasy drives, the G-Wagon has achieved something few other car brands have managed; it has become the unofficial automotive emblem of the country.

No doubt helped by the fact that the nation’s most high-profile individual­s are fans of Mercedes’ distinctiv­ely shaped vehicle, the G-Wagon, already a classic of popular culture and contempora­ry car design, is held in high affection by the country’s car-loving residents. One of Mercedes’ earliest models and originally designed with military use in mind, it’s a super-sturdy, powerful beast capable of easily handling some of the most challengin­g terrain in the world, and yet sit inside one and you will feel as though you’re in a grand tourer, thanks to its focus on exceptiona­l luxury finishing. That’s pretty much also an accurate reflection of life here: a passion for the great outdoors mixed with an appreciati­on for the very finest that life can offer.

With the country celebratin­g its 50th Jubilee in 2021, Gargash Group is releasing – yep, you’ve guessed it – 50 limitededi­tion models of the G-Wagon.

“We are glad to be able to pay tribute to

the UAE and the brand with this vehicle. The Mercedes-AMG G 63 UAE Golden Jubilee is a testament to the evolution of our country as well as to the legendary G-Wagon,” says Shehab M. Gargash, MD and Group CEO of Gargash Group.

An automotive design icon, the G-Class is reimagined with a two-tone exterior; 25 units in a white/iridium silver combinatio­n and 25 in magnetite black/graphite grey. The body of the vehicle features Golden Jubilee badges to commemorat­e the occasion, complete with grey brake calipers and a specially designed grabhandle for the model. Blending a tough off-road character with matchles s expression­s of luxury, the G-Class is forged from the finest materials inside and out, with every detail finished by hand.

Each of the 50 units will have an exclusive serial number, to represent every year of the UAE’s union, and each vehicle sold comes with the Gargash promise of seamless after-sales service, making this highly exclusive edition destined to become a sought-after model amongst the nation’s car-loving cognoscent­i.

“THE MERCEDESAM­G G 63 UAE GOLDEN JUBILEE IS A TESTAMENT TO THE EVOLUTION OF OUR COUNTRY AS WELL AS TO THE LEGENDARY G-WAGON”

 ??  ?? $215,000 The starting price of the Mercedes-AMG G 63
$215,000 The starting price of the Mercedes-AMG G 63
 ??  ?? Exclusivit­y With only 50 units on offer, each MercedesAM­G G 63 UAE Golden Jubilee edition will have an exclusive serial number to represent every year of the UAE’s union
Exclusivit­y With only 50 units on offer, each MercedesAM­G G 63 UAE Golden Jubilee edition will have an exclusive serial number to represent every year of the UAE’s union
 ??  ??
 ??  ??

Newspapers in English

Newspapers from United Arab Emirates