Huawei opens sec­ond flag­ship Store in Mirdiff City Cen­tre

Dubai store joins grow­ing global net­work of Huawei stores, now 53,000 strong

Channel Middle East - - Contents -

Dubai store joins global net­work

Huawei Con­sumer Busi­ness Group (CBG) has opened doors to its sec­ond store in the UAE at the Mirdiff City Cen­tre, Dubai.

The store will be host­ing pro­mo­tional events on 24th and 25th Oc­to­ber to ahead of the re­lease of flag­ship Mate 20 Se­ries in the UAE and kick start the pre­book­ing pe­riod for the new de­vice.

David Wang, UAE Coun­try Man­ager, Huawei Con­sumer Busi­ness Group, said, “The United Arab Emi­rates holds a strate­gic po­si­tion for Huawei’s goals of global lead­er­ship in the in­dus­try. With the new store, we wel­come both new and ex­ist­ing Huawei cus­tomers to come and have hands-on ex­pe­ri­ence with our prod­ucts, and take a step with our ex­pe­ri­ence con­sul­tant to dis­cover the fu­ture of tech­nol­ogy and in­no­va­tion.”

The store will also be show­cas­ing Huawei’s lat­est de­vices such as the Mate­book X Pro, Huawei P20 Pro and other prod­ucts in­clud­ing tablets, smart­watches, fit­ness track­ers and con­nected ac­ces­sories.

Lo­cally, Huawei CBG has 47 ser­vice cen­tres in the re­gion with two ded­i­cated ser­vice cen­tres in the UAE lo­cated in Dubai and Abu Dhabi. These ser­vice cen­tres pro­vide cus­tomers with af­ter sales sup­port and shorter ser­vice cy­cles for their de­vices. On the global front, the re­tail busi­ness has grown to over 53,000 Huawei stores and 3,500 Huawei Ex­pe­ri­ence stores. The group is pro­jected to build an­other 10,000 stores and 700 ex­pe­ri­ence stores in 2018 glob­ally.

Huawei CBG took the sec­ond spot as the world’s largest smart­phone ven­dor glob­ally and in the Mid­dle East and Africa. Ac­cord­ing to the GFK May 2018 re­port, Huawei CBG mar­ket share in the Mid­dle East and Africa was 21%, an in­crease of 31.25% when com­pared with the brand’s mar­ket share in De­cem­ber 2017. Huawei’s mar­ket share across coun­tries in the MEA re­gion ex­ceeds 20%, in­clud­ing Le­vant at 37.4%, Oman at 30%, Saudi Ara­bia at 27%, Egypt at 24% and the UAE at 20%.

The store will be show­cas­ing Huawei’s lat­est de­vices such as the Mate­book X Pro and the Huawei P20 Pro.

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