Sea­gate, IBM part­ner to tackle HDD coun­ter­feit­ing

Ini­tia­tive com­bines IBM Blockchain Plat­form and Sea­gate’s ad­vanced ‘elec­tronic fin­ger­print­ing’ and prod­uct track­ing

Channel Middle East - - Front Line -

Ini­tia­tive com­bines IBM Blockchain Plat­form and Sea­gate’s ad­vanced elec­tron­ics ‘fin­ger­print­ing and prod­uct track­ing’

Sea­gate Tech­nol­ogy Plc, a provider data stor­age solutions, and IBM have an­nounced a new col­lab­o­ra­tion aimed at re­duc­ing prod­uct coun­ter­feit­ing us­ing blockchain and se­cu­rity tech­nolo­gies.

The project, which is de­signed to help man­u­fac­tur­ers, sys­tems in­te­gra­tors, and busi­ness part­ners fight coun­ter­feit hard drives, uses the IBM Blockchain Plat­form to au­then­ti­cate the prove­nance of disk drive prod­ucts.

Ac­cord­ing to the In­ter­na­tional Anti-Coun­ter­feit­ing Coali­tion, global trade in coun­ter­feit and pi­rated elec­tronic prod­ucts has reached more than $1.7trn in value.

To ver­ify prod­uct au­then­tic­ity, Sea­gate will up­date the IBM Blockchain Plat­form on the IBM Cloud with prod­uct au­then­ti­ca­tion data based on the Sea­gate Se­cureTM Elec­tronic ID (eID) at the point of man­u­fac­ture.

Sea­gate said the Cer­ti­fied Erase em­ploys cryp­to­graphic era­sure tech­nol­ogy to pro­duce a dig­i­tal cer­tifi­cate of data purge, which is elec­tron­i­cally signed by the de­vice un­der the Sea­gate Se­cure pub­lic key in­fra­struc­ture (PKI) and stored on the blockchain for com­pli­ance man­age­ment with emerg­ing global data pri­vacy laws.

“Blockchain tech­nol­ogy can be ex­tremely ef­fec­tive in con­firm­ing prove­nance and au­then­tic­ity of as­sets,” said Bruce An­der­son, global man­ag­ing di­rec­tor, elec­tron­ics in­dus­try, IBM.

Mark Re, se­nior VP and CTO at Sea­gate, said: “IBM has a proven his­tory of tech­nol­ogy in­no­va­tion as ev­i­denced by its mar­ket lead­er­ship in blockchain tech­nol­ogy for prod­uct prove­nance in var­i­ous in­dus­tries.”. Re added that by com­bin­ing Sea­gate’s in­no­va­tions in prod­uct se­cu­rity with IBM’s blockchain ex­per­tise, the com­pany wants to prove that it can help re­duce the in­ci­dence of prod­uct coun­ter­feit­ing in the fu­ture.”

Sea­gate’s Re says IBM has a proven his­tory of tech­nol­ogy in­no­va­tion.

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