UAE AN­I­MATED SE­RIES FREEJ TO AIR IN JA­PAN

DUBAI-BASED LAMMTARA ART PRO­DUC­TION HAS LI­CENSED THE SE­RIES TO TOKYO MX

Digital Studio - - NEWS UPDATE -

UAE 3D an­i­mated se­ries “FREEJ” by Emi­rati cre­ator Mo­hammed Saeed Harib is set to be dubbed in Ja­panese and broad­cast through­out Ja­pan next year, be­com­ing the first solely-Arab pro­duced an­i­mated TV con­tent to be ex­ported be­yond the Mid­dle East.

Harib’s Dubai-based Lammtara Art Pro­duc­tion has li­censed the se­ries to the Tokyo MX tele­vi­sion chan­nel, where it will air weekly with a reach of up to 15 mil­lion house­holds. Abu Dhabi based li­cens­ing con­sul­tant Makiko Oi Al­lum, cur­rently es­tab­lish­ing a com­pany at TwoFour54, fa­cil­i­tated the project. The pop­u­lar “FREEJ” se­ries, which de­buted on UAE screens in 2007, fol­lows the sto­ries of four el­derly Emi­rati women liv­ing in a se­cluded neigh­bor­hood in mod­ern day Dubai.

In a cast­ing coup, Ja­panese ac­tress At­suko Taka­hata heads the Ja­panese-lan­guage voice-over cast, voic­ing the char­ac­ter of Umm Saeed. Ms. Taka­hata is known for a suc­cess­ful body of film roles along with voic­ing iconic anime char­ac­ters. Her in­volve­ment will help cre­ate a buzz the Ja­panese de­but of “FREEJ” on screens in Tokyo and be­yond.

At­suko Taka­hata said in a state­ment: “What makes FREEJ so in­ter­est­ing for Ja­panese view­ers is that it is so dif­fer­ent, and so un­ex­pect­edly funny. I un­der­stand this is the first 3D an­i­ma­tion made in the UAE - the first an­i­ma­tion for me in Ja­pan was Astro Boy. I am very hon­ored to be a part of this first in­tro­duc­tion of UAE an­i­ma­tion to Ja­pan and I hope the show will be­come a huge suc­cess here.”

Ac­tress At­suko Taka­hata heads the Ja­panese dub­bing cast of Freej

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