MANAGED SERVICES PROJECTS: MAJOR IMPLEMENTATIONS IN MIDDLE EAST & AFRICA
MANAGED OTT PLAYOUT AND DISTRIBUTION FOR WETV
WeTV Arabia partnered with Red Bee Media in launching a 24/7 educational channel via their Abu Dhabi broadcast hub.
Launching their new 24/7 educational, current affairs and documentary film channel ‘WeTV’ - World Education Television, WeTV Arabia partnered with Red Bee Media for distribution and playout. In choosing Red Bee Media, WeTV Arabia accessed a fully outsourced end-to- end managed service with the needed market reach and secure delivery on a number of platforms.
Adil Matin, the President & Chief Editor of WeTV Arabia says, “In the coming months, there will be further expansion plans into both Asia and Africa. It is an ambitious expansion plan and we partnered up with Red Bee Media who gave us access to a solid distribution network and a secure delivery with their end-to-end managed service.”
Matin explains the key reasons for selecting a solution provider to manage the launch. “First, we needed a single service provider that could provide the reach that we were looking for in the region. With Red Bee Media’s global presence including the Middle East, Africa and Asia, we could be sure that we would reach the markets we are aiming at. We were also looking for a partner who could supply a managed service, where we could rely on them to ensure everything runs smoothly and without any glitches. All in all, we wanted a fast and reliable service provider that would give us the ability to focus on our viewers and provide high quality content to them and Red Bee Media could deliver on this.”
Red Bee’s Houssam Al Khaled, commented: “Our technology is built to handle all kinds of difficult conditions, so that our customers can make sure that their viewers won’t miss a single frame. One of the main advantages is reduced technology risk, since the customer is not buying a technical solution, but rather a business outcome. The risk stays with us and we provide the framework and solutions necessary for the client to succeed. All in all, it is about creating conditions where a client like WeTV Arabia can focus on content creation, rather than spending time and resources
WeTel | WeTv World Education Television