EXCELLENCE IN TECHNICAL INSTALLATION AND SUPPLIER INNOVATION
IMAGINE COMMUNICATIONS WINS ACCOLADES FOR ITS WORK WITH MBC GROUP
The partnership has enabled secure channel functionality and allowed MBC Group to update workflows and operations without disruption to its operations
Imagine Communications has worked closely effectively to meet changes in its business. with MBC Group on a new playout centre for As a leader in premium broadcasting across primary channels, based in the broadcaster’s the Middle East, MBC GROUP continues to main facility in Dubai Media City. The new develop plans for growth, so a solution which installation provides the powerful presentation matches that ambition was a vital choice. functionality MBC Group sought, together with In its on-air presentation, MBC Group prides a very high degree of resilience thanks to multiitself on the quality and vitality of its graphics, layered redundancy. presenting relevant and engaging information
Reflecting the best in contemporary within tightly-controlled branding guidelines. systems design, the entire solution has been Because of the software architecture of the implemented in software running on COTS Versio modular playout platform, it allows hardware. Central to the design is Imagine’s users to add functionality from industryscalable Versio modular playout platform, which leading developers as required. provides secure channel functionality and allows Control of the whole playout centre is MBC Group to update workflows and operations managed by Imagine’s world-renowned ADC without disruption to daily operations. automation system. Also implemented are
The modular architecture also allows MBC a number of Versio Master Control Surface GROUP to add channels quickly and cost- units, which provide touchscreen access to all functionality and let operators take manual control when necessary, including directing dynamic updates and additions to the graphics.
Diversified was awarded a Highly Commended in this category, for its work on the Al Arabiya Production Studio Modernisation.