STRATEGIC PARTNERSHIP OF THE YEAR
STARZPLAY LANDS STRATEGIC PARTNERSHIP OF THE YEAR AWARD
STARZPLAY was commended for its pioneering work in the SVOD space STARZPLAY is among the region’s launch and operate highly scalable SVOD most popular subscription video platforms. on demand ( SVOD) platforms. The As part of the deal, company is continuously innovating STARZPLAY will deliver the by leveraging new generation entire infrastructure, both backtechnology. end and front- end, including
In 2020, STARZPLAY strengthened an advanced intuitive content its partnership with Lionsgate Play India management systems ( CMS), billing with a multi-year deal to offer end-to-end solutions, customer service and OTT tech solutions. The new contract Marketing Technology ( MarTech) builds on the stability and robustness of provisioning, video player, search the infrastructure and support provided and recommendation engine and the by STARZPLAY. This underlined its complete tech stack for Lionsgate position as a tech provider of choice to Play. The platform currently offers
B2B2C solutions and will now provide B2B2C and B2C solutions to Lionsgate India for their current and future projects.
STARZPLAY’s continued partnership with Lionsgate India cements the company’s reputation in efficiently building front- end and back- end solutions as well as telco integration and direct- to- customer app development. The partnership could potentially expand to other markets in line with Lionsgate Play’s expansion strategy.