GUCCI re­minds us that the best kicks don’t need a gim­mick

Esquire Middle East - - STYLE -

FIRST IT WAS NORMCORE. Then it was dad sneak­ers. Lately, it’s been tough to stay cur­rent with­out par­tak­ing in the style world’s ob­ses­sion with all things ironic. It raises the ques­tion:when did cool stop be­ing cool?

That’s where Gucci comes in, with an unim­peach­able throw­back to the ’70s.

Its lat­est sneak­ers are Stan Smith meets Sal­va­tion Army, fea­tur­ing a clas­sic shape that isn’t chal­leng­ing, or avant­garde, or con­cep­tual.

It’s easy to love. Con­sider these the se­quel to the fur-lined loafer Gucci made ubiq­ui­tous a few years back (though they’re a lot eas­ier to pull off).

Don’t worry about get­ting them dirty, ei­ther; they come fresh out of the box pres­cuffed.that high-low ten­sion — a de­signer sneaker that’s slightly cruddy — is the real source of their charm. You could say the brand is mak­ing a state­ment about the fraught re­la­tion­ship be­tween lux­ury and au­then­tic­ity. Or you could just ad­mit no one wants their sneak­ers too white any­way.

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