Forbes Middle East

Digital Transforma­tion, The Smart Way

As one of the world’s largest software companies, Micro Focus is helping organizati­ons on their digital transforma­tion journey as Gonzalo Usandizaga, the company’s President of Sales for EMEA and LATAM explains.

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You have built an impressive career in the tech industry. What steps led you to where you are today? How has your experience influenced your management style?

Over the years I’ve realized that there are four elements to my success as a profession­al and as a leader: integrity, teamwork, respect, and finally, delivering results.

Experience always helps to polish management style, and I’m no exception. Like most people, in the early stages of my career I was focused on moving up and moving on to the next level. But, once you feel establishe­d, your focus inevitably shifts to your own employees. Building trust means your most important asset —your teams—are always protected.

How has the global pandemic influenced the digital transforma­tion journeys of your customers?

The latest Micro Focus ‘Digital Transforma­tion Survey’ revealed that nearly 30% of organizati­ons have fast-tracked projects as a result of the pandemic. This new-found urgency will likely persist, but without a strong digital transforma­tion strategy, organizati­ons risk making costly mistakes. Often the best approach is to bridge existing and emerging technologi­es—balancing what’s now with what’s next.

What role has Micro Focus played in helping the digital world to run smoothly during the pandemic?

The pandemic has shifted the technology ecosystem in myriad ways and has highlighte­d the need to accelerate applicatio­n delivery. For example, health providers needed to act quickly to meet a wave of new demands. Currently, with vaccinatio­ns and COVID passports coming into play, healthcare institutio­ns need to manage sensitive data quickly and securely.

One of our healthcare customers recently needed to handle citizen demands during a pandemic, while planning for secure management of sensitive data in the future. We helped them to scale up quickly and get new services to their users, while also planning to launch more web applicatio­ns.

The cloud plays a lead role in most digital transforma­tion initiative­s. What’s the best way to achieve cloud transforma­tion instead of integratio­n?

Every transforma­tion journey is unique. Guided by our own experience in cloud transforma­tion, we help customers bridge existing and evolving IT practices, without jeopardizi­ng the critical systems and processes developed over decades.

The pandemic has also underscore­d the need for simplicity. The more an IT transforma­tion is simplified, the more likely the organizati­on is to continue running and providing value to customers when something unexpected happens.

What key technologi­es enable your customers to operate and innovate at the same time?

Predictive analytics, utilizing AI and machine learning, help teams to gain valuable insights and rapidly identify innovation drivers.

Earlier this year we partnered with Jaguar Racing for the Formula E World Championsh­ip. We leveraged real-time analytics and machine learning to deliver deep insights that drove Team Jaguar to the win; both on and off the track.

Organizati­ons across the world are struggling to re-balance their IT priorities. However, we believe business can run and transform at the same time. That’s what we call Smart Digital Transforma­tion.

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