Forbes Middle East

30. Balqees Fathi

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Brand: BEX Beauty Category: Beauty Establishm­ent: 2020 Nationalit­y: Emirati Headquarte­rs: U.A.E.

Fathi is a well-known Emirati singer with 13 million followers on Instagram, 1.4 million followers on Facebook, and 1.76 million subscriber­s on YouTube, as of April 2022. Her father, Ahmed Fathi, is also a Yemeni musician. BEX Beauty is sold at major retailers like Ounass.ae and FACES, and in the U.A.E. and Saudi Arabia, shipping to all over the world.

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