THE FUTURE OF VIDEO COMMUNICATIONS
The technology that we have trusted to keep us connected personally and professionally through the pandemic is more than simply “pandemic technology”
Q: How has virtual communications technology transformed key sectors such as business, education, professional services and healthcare?
No industry was immune from the economic impact of the pandemic, but some were able to make dramatic shifts in behaviour to adjust. Therefore, we commissioned the Boston Consulting Group (BCG) to survey how the healthcare, education, technology, and professional services sectors embraced remote collaboration to enable continuity during the pandemic and how the trends may continue in the future.
Most companies consider a flexible remote working model in healthcare and professional services because of successful remote collaboration through video conferencing solutions.
There has been a massive increase in the use of video conferencing solutions in education since the pandemic.
How can organisations prepare for the shift to hybrid work?
After the pandemic, some workers will go back into the office, but most will still collaborate virtually as remote or hybrid employees. Therefore, organisations and their employees must work together closely to create an effective hybrid work environment. Some of the best practices for organisations looking to implement a hybrid work model are: 1. Maintain constant connection with your teams:
Working with dispersed teams requires constant communication and collaboration, so be sure to leverage effective solutions such as a workplace messaging application or business phone solution to ensure you can connect effortlessly with your coworkers.
2. Create a robust resource library: Provide robust resources to help your dispersed teams navigate their roles, maintain the security of their devices and accounts, and train them to use your workplace technologies and solutions. Creating a library of recorded training materials and sessions will allow employees to access the information and materials they need to be successful.
3. Ensure consistency across your workplace solutions: By implementing a unified communications solution, your employees can enjoy a frictionless experience where their phone, chat, webinar, and video meeting communications can all be found on the same platform.
4. Create an infrastructure for organisation-wide communication: Leveraging an effective video communications solution that can scale to support large events and meetings makes it easy to host all-hands, town halls, and issue organisation-wide communications in a more personalised and direct way.
5. Provide solutions that give all employees the same capabilities: With some of your employees in the office and others working remotely, you should provide them with the solutions they need to create an enterprisegrade communications experience, regardless of where they are.
What’s next for video communications as we approach recovery?
Even after Covid-19 concerns subside, most people will continue to use video communications for many aspects of their lives, according to a survey done by Qualtrics Research, which focuses on video commu-nications' impact on our day-to-day lives.
Since the pandemic started, people around the globe who had never before been exposed to any video communication experience began to learn how to use video conferencing, primarily out of necessity. A majority of people now use video con-ferencing fi-equently and participate in regular video classes, holiday gatherings, doctor appointments, and work meetings. Therefore, it's not surprising that so many people can now imagine some level of virtual communication being a part of their lives moving forward.
Video communications will play a significant role in our lives in the future. Perhaps the really inter-esting part of all this, however, is what happens next. What are businesses large and small doing to meet their customers - and potential customers -where they want to be? The technology that we have trusted to keep us connected personally and profes-sionally through the pandemic is more than simply 'pandemic technology".
Virtual conferences can accommodate expo-nentially more people than those that only offer in-person attendance. Whether patients, employees, students, consumers, and humans, we have globally tasted the power and convenience of video on-demand option. Business leaders who can't deliver on that option will get left behind.