Gulf News

Lonely as a cloud? Go check it!

Tourist board sets Wordsworth’s famous poem to rap for YouTube generation

-

Britain’s Lake District is seeking to update its image, and perhaps lure a new generation of visitors, with a rap version of William Wordsworth’s bucolic poem I wandered lonely as a cloud, written more than 200 years ago.

“So check it!” reads an interjecti­on in the new version of the verse, written by Wordsworth in 1804 on the banks of Ullswater, one of the picturesqu­e lakes which draws millions to the region of northweste­rn England every year.

The hip hop version is accompanie­d by a video depicting Sam the red squirrel mascot of the Lake District — renamed MC Nuts for the occasion — rapping and at one point break-dancing on the lake’s shores. A spokesman for Cumbria Tourist Board — which has also rebranded itself as “GoLakes” — said the region cannot sit on its laurels.

“Daffodils has remained unchanged for 200 years. To keep it alive for another two centuries we want to engage the YouTube generation, who go for modern music and amusing video footage on the web,” he said. The video is available at: www.golakes.co.uk/wordsworth­rap/

 ??  ?? A screen grab of the Daffodils rap video on the website of the Cumbria Tourist Board, rebranded as GoLakes.
A screen grab of the Daffodils rap video on the website of the Cumbria Tourist Board, rebranded as GoLakes.

Newspapers in English

Newspapers from United Arab Emirates