Making Latinos proud
Salma Hayek and Metro-Goldwyn-Mayer Inc have formed a new production company, aiming to create movies that not only feature Latino themes and talent but also have mass-market appeal. The company, Ventanazul, will be an equal partnership between the Mexico-born actress and MGM, according to a joint announcement.
Under the deal, Hayek will be chief executive, and her production partner, Jose Tamez, will serve as president. The company was expected to release two to four movies a year, with MGM handling marketing and distribution.
“This deal represents an amazing opportunity to draw upon the entire range of ways the Latin world can contribute to the film industry,’’ Hayek said. “We want these movies to appeal to everyone, but we also hope to make Latino audiences proud.’’
Hayek, 40, has starred in films such as Frida, Desperado and After the Sunset. She is one of the executive producers of ABC’s Ugly Betty, an American adaptation of a Colombian telenovela.