Giordano starts updating its retail look

The first of the extensively redone Giordano stores has opened at Deira City Centre. The store sports a fresh look, and “embraces a more classic and refined concept”, the retailer said in a statement. Products are also presented in different ways for customers’ easy visualisation of style. Space has been maximised for product displays and customer interaction; including wider entrances.

“As we upgrade our stores’ design, we are confident in attracting more customers,” said Ishwar Chugani, Managing Director at Giordano. (Staff Report)