Gulf News

Dubai Fitness Challenge great success

90% OF PARTICIPAN­TS ENGAGED THEMSELVES IN AT LEAST 30 MINUTES OF EXERCISE DAILY

- Staff Report

90% of 786,000 participan­ts engaged themselves in at least 30 minutes of exercise daily |

The month-long Dubai Fitness Challenge (DFC), held in October and November last year, surpassed expectatio­ns, with 90 per cent of 786,000 participan­ts engaging in at least 30 minutes of daily exercise, it was revealed yesterday.

The DFC was launched by Shaikh Hamdan Bin Mohammad Bin Rashid Al Maktoum, Crown Prince of Dubai, to promote an active and healthy lifestyle, with residents committing to ‘30x30’ — 30 minutes of daily activity for 30 days.

Yesterday, Dubai Tourism revealed outcomes of the initiative, in which the total number of registered participan­ts — 786,000 — far exceeded the target of 100,000 set ahead of the challenge, held from October 20 to November 18.

With surveys showing that almost half of attendees at the challenge’s marquee events were not registered as official participan­ts, it is believed that the actual reach of the initiative was over one million.

The commitment to physical activity was aided by a host of free sports events, 1,500 free exercise classes at 85 locations, pop-up gym sessions at over 75 venues across the city, weekend fitness carnivals and other community-driven activities, complete with support from profession­al trainers and fitness tips from internatio­nal experts.

A survey of registered participan­ts found that 44 per cent were from schools, reflecting strong involvemen­t of children, while 33 per cent were individual­s or from corporatio­ns, and 23 per cent from government entities.

It also revealed that 45 per cent of participan­ts were female, a significan­tly higher proportion than in the general population of Dubai, while there was also wide representa­tion across the age groups, with 34 per cent over the age of 40.

Participat­ion also spanned across people of determinat­ion and those with specific health issues. A survey of registered participan­ts conducted before DFC found that 57 per cent of respondent­s did exercise at least three times a week, putting them in the ‘very active’ category.

A correspond­ing survey conducted after the 30-day challenge found that 71 per cent were ‘very active’. Moreover, the percentage of people doing routine day activity, including walking and standing in excess of one hour, improved from 74 per cent in the pre-DFC period up to 85 per cent during DFC.

Dubai Sports Council (DSC) was an official government endorsee of DFC and helped organise the calendar of events and activities across the city.

Mattar Al Tayer, vice-president of DSC, said: “I would like to thank [Shaikh Hamdan] for launching [DFC], which was undoubtedl­y one of the highlights of 2017 and has made a valuable contributi­on to making the city more active. Throughout the challenge, and especially at the events and carnivals across the city, we saw that participat­ion came from all parts of Dubai’s population, regardless of age, gender and background.”

 ??  ?? Dubai Fitness Challenge’s success has been reinforced, with research showing its transforma­tive impact on habits and the extent to which the city and wider UAE embraced the initiative.
Dubai Fitness Challenge’s success has been reinforced, with research showing its transforma­tive impact on habits and the extent to which the city and wider UAE embraced the initiative.

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