Soft power diplomacy is a ‘door opener’
Launched in 2017, UAE Soft Power Strategy aims to enhance country’s global reputation
The UAE journey in diplomatic affairs is a success, the UAE Minister of State for Foreign Affairs, Dr Anwar Gargash said on the sidelines of the GLOBSEC2018 Bratislava Forum.
In an interview with WAM, Dr Gargash explained soft power for UAE diplomacy is a ‘door opener’ in many ways. “It opens doors to various parties, helps communicate what the UAE is about, especially on issues concerning our stance on radicalisation and extremism.”
Despite the nation’s ability to extract influence of soft power, the Minister said, “We, as the Foreign Ministry, understand that we need to do more.”
“What is important here is our public and cultural diplomacy,” he explained, adding that this not only involves the Ministry of Foreign Affairs and International Cooperation, but also other institutions and bodies to spread the message.
The participation of UAE delegations in international forums is reflective of this strategy. “Various foreign ministers and diplomats know the UAE,” he said, “which further adds to exchanging knowledge about the country and its plans.”
The UAE has projected its soft power through various foreign policy pursuits. This is evidenced in the UAE topping
It opens doors to various parties, helps communicate what the UAE is about, especially on issues concerning our stance on radicalisation and extremism.”
Dr Anwar Gargash (above) | UAE Minister
the list of nations in which Arab youth want to live and work, Dr Gargash said. “Every year, the UAE comes first in the Arab Youth Survey, reflecting experiences and opportunities for youth, families, and a safe, secure and fair environment to flourish in.”
Launched in 2017, the UAE Soft Power Strategy aims to enhance the country’s global reputation by highlighting its identity, heritage, culture and contributions to the world.