Gulf News

#Kiki, do you love me? Has Drake dance challenge gone too far?

WITH YOUNGSTERS JUMPING OUT OF MOVING CARS, DRAKE’S VIRAL ‘IN MY FEELINGS’ DANCE CHALLENGE HAS GONE TOO FAR

- BY DONA CHERIAN Guides Writer

Dubai Police have issued a warning to residents against performing the Kiki dance challenge because it can endanger road users. The Kiki Challenge, a viral sensation which started out as a dance, has emerged with a new twist that involves stepping out of your moving vehicle and dancing while walking next to your car. Social media users around the world have been filmed jumping out of moving vehicles as part of the trend. We break down the challenge, why people do it and list celebritie­s who have participat­ed in the challenge. Public reactions to the challenge are mixed.

What is the Kiki Challenge?

The Kiki challenge is a viral dance challenge based on rapper/songwriter Drake’s latest single titled In My Feelings. The song kicks off with the opening line “Kiki, do you love me, are you riding?” This viral dance challenge has pushed the song to the foreground of the social world culture, thus to number one on the Billboard Hot 100 music chart. The dance challenge mainly went viral in the United States, as well as in Europe, Egypt, Jordan and the UAE.

Who started the Kiki Challenge?

A comedian and social media influencer named Shiggy. He posted the first-ever Kiki Challenge dance video on June 30 encouragin­g his 1.6 million followers to #DoTheShigg­y. He also hash tagged #KikiChalle­nge. And that is how, within weeks, hundreds of people started doing the Kiki dance. Shiggy himself does not actually jump out of a moving vehicle, instead he is just standing on the street. However, followers decided to take it one step further and jump out of moving cars to dance while the driver filmed them.

Who is Kiki?

The verdict is still not out on who, exactly, Kiki is, considerin­g Drake still hasn’t publicly confirmed it. However, it seems that the Kiki mentioned in In

My Feelings is fellow Canadian singer and TV personalit­y Keshia “KeKe” Chante, who is his former flame. They dated at the tender age of 14, and remain friends to this day. Neither Drake nor Keshia has officially confirmed she is the mystery woman referenced in the song.

Why did people start jumping out of cars?

After Shiggy posted the first video, he was followed by New York Giants’ player Odell Beckham Jr. After that, a bunch of other celebritie­s also took part in the challenge including Ciara, Lil Mama, and of course, Will Smith. While their versions of the challenge were similar to Shiggy’s, for some unknown reason, a bunch of teens on the internet started trying to do the challenge while stepping out of their moving cars. Many online videos show several cases of young girls attempting to get out of the passenger seat while the car is still moving but falling on to the road. Police fear it may have now gone too far.

Are the authoritie­s taking action against people taking part?

Yes. The Abu Dhabi Public Prosecutio­n on Monday ordered the arrest and prosecutio­n of three social media personalit­ies for endangerin­g their lives and lives of other road users as they performed a dangerous “Kiki Dance” on the road.

After Shiggy posted the first video, he was followed by New York Giants’ player Odell Beckham Jr. After that, a bunch of other celebritie­s also took part in the challenge including Ciara, Lil Mama, and of course, Will Smith.

What does Drake think?

The Kiki Challenge has spawned more than 2.3 million tweets specifical­ly dedicated to the #kikichalle­nge, #DoTheShigg­y, and the words Kiki and also Keke. Drake is obviously pleased with the viral success of his song reaching millions of people, however, he has not voiced his thoughts about the idea of teens jumping out of cars because of his song’s challenge.

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 ??  ?? The verdict is still not out on who exactly Kiki is, considerin­g Drake (left) still hasn’t confirmed it. However, it seems that the Kiki mentioned in ‘In My Feelings’ is Canadian singer and TV personalit­y Keshia ‘KeKe’ Chante (second left), who is his former flame.
The verdict is still not out on who exactly Kiki is, considerin­g Drake (left) still hasn’t confirmed it. However, it seems that the Kiki mentioned in ‘In My Feelings’ is Canadian singer and TV personalit­y Keshia ‘KeKe’ Chante (second left), who is his former flame.
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