EYES ITALY

Profiles 20 Italian companies at the Dubai Optical Show Vision-X exhibition that starts today at the Dubai World Trade Centre

GN Focus Dubai World Trade Centre, Nov 13-15 To register visit includes more than 100 new models, available in various capsules that reflect the latest fashion trends. LogoProject Design is among a select group of suppliers that aims to develop Made in Italy Private Label collections for the largest Italian and foreign chain stores globally. Lussoartigiano is all about innovation, new materials, evolution of technologies and production processes that lead to a standout new product with signature details including precious gems that elevate eyewear from accessory to jewellery. We removed the “e” from the traditional “Made in Italy” branding to express the entirely MAD Italian creativity of our brand. Mad in Italy was launched within the Vista Eyewear company, offering over 30 years of experience in frames and sunglasses. Elegant design, attention

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detail and high quality are the distinctive features of Dario Martini eyewear, produced by Martini Occhiali. The complete Dario Martini line is distributed around the world, from Europe to Central and North America, from Russia to the Far East, North Africa and the Middle East. Onirico Eyewear and Giorgio Nannini are brands presented and produced by Nannini Italian Quality. These two acetate collections interpret eyewear in different ways — while Onirico is characterised by pairing different colours of acetate, studied to create a unique and irreplaceable frame, Giorgio Nannini draws inspiration from nature and the urban environment. With attention to detail, impeccable product quality and proud standardbearers of Made in Italy around the world, Nico design does indeed reach out across the world, with sales outlets in over 40 countries. Polar, from Revert is a leading international brand, independently owned and managed since 1993 and that offers high-quality sunglasses featuring premium polarised lenses and optical eyewear with premium collections such as Polar Antico Cadore that are fashionable, affordable and stunning. As a leading Italian contact lens specialist, Soleko has been operating in the optical and ophthalmology industry for over 40 years.

It manufactures a range of products including disposable and specialty custom lenses, intraocular lenses, solutions and moulds. With more than 4,000 opticians using their products in Italy alone, Soleko also distributes to more than 52 countries. TF Occhiali is a dynamic company with more than 70 years of experience in the eyewear business, manufacturing frames of outstanding quality and design at amazing prices. Its limited edition women’s collection Gaia T is currently trending. Trevi Coliseum’s collections are designed on CAD CAM before the creation of the prototype. The final product is made in metal (monel plus alpaca and stainless steel) and acetate. ■

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Dubai Optical Show Vision-X will be held from November 13 to 15, around the same time as VicenzaOro Dubai (November 14-17), the jewellery fair in which the ITA is a participant. The ITA is involved in these shows with the aim to promote integrated business opportunities in two of the most important luxury consumer goods sectors and to facilitate the activities of Italian firms in the MENA. Italian brands at the Dubai Optical Show Vision-X also participated in the Hong Kong Optical Fair from November 7 to 9 to maximise their visibility in international markets.We invite you to come and visit the Italian Trade Agency pavilion at Dubai Optical Show, at the Design Gallery, Sheikh Saeed Hall 3, to gain experience first-hand about the famed Italian expertise in the eyewear industry, with upto 20 prominent Italian exhibitors in attendance.