Action-packed Dubai Summer Surprises set to return on July 1
Annual retail event promises non-stop entertainment
Dubai Summer Surprises (DSS), the annual celebration of red-hot retail offers, exciting events and fun for the whole family, is set to return for its 24th edition.
Taking place from July 1 to September 4 , this year’s DSS is an action-packed extravaganza of shopping and so much more that will thrill residents and visitors every day for 10 weeks.
Organised by Dubai Festivals and Retail Establishment
(DFRE), the 2021 edition of DSS will showcase shopping, hotel, dining and entertainment options at incredible summer
rates offering great value.
The city will be illuminated with colourful decorations and lighting to help residents and visitors get into the spirit of DSS and spread an atmosphere of fun and happiness around Dubai during the event.
This year’s DSS will get under way with spectacular opening day fireworks, projections and fountain shows at Burj Khalifa, The Palm Fountain at The Pointe and the Imagine show at Dubai Festival City Mall.
Promotions
Fans will relish the return of exciting promotions such as DSS Share Millionaire and Daily Surprises. New additions to this year’s line-up include foodie events Summer Restaurant Week, the Big Eid Eat and Dine & Win, while families will enjoy the Movie Magic and the Summer Art Project.